Sleepeezee Hosts A Zzzen London Press Event To Open Its Centenary Year’s Celebrations

We’re now almost in our 100s at Sleepeezee, but we haven’t lost that spring in our step. To kick off our centenary year’s celebrations, we held a special press event at Wild by Tart in London: Zzzen by Sleepeezee.

The event, which took place on the 12th of September, was hosted by our brand’s ambassador and former Olympic champion, Dame Jessica Ennis-Hill. Over the past three years, we have forged a successful partnership with Jessica, crowned in 2022 by a £60k donation to Children’s Charity, using the proceeds from the sale of the Jessica range.

Sleepeezee’s relaxing morning in London started with a mindful yoga session hosted by the athlete and yoga instructor, Lina Nielsen. Yoga was then followed by a healthy brunch, during which Steve Warren – our Managing Director – took a moment to introduce Sleepeezee’s new Centurial range. Carefully crafted to celebrate our 100-year anniversary, Centurial comes in different variants to suit everybody’s needs. One of the mattresses from the range – the Centurial 03 – was available for all our guests to try. With its 100% natural fillings and 7,000 pocket springs, this mattress offers a superior level of comfort and support, essential for a blissful night’s sleep.

We wrapped up the event with an insightful Q&A on all things sleep with Jessica and the Sleep Expert, James Wilson. The conversation spanned from Jessica’s career and fitness routine to her relationship with sleep and her collaboration with Sleepeezee.

‘It was fantastic to host the Zzzen by Sleepeezee event and educate our guests about the important link between a good mattress and healthy sleep” Jessica commented “Throughout my life, sleep has played such a crucial role in my performance as an athlete and as a working mum, and I loved sharing my stories and experiences with our guests. Testing out the new Sleepeezee Centurial mattress and listening to James Wilson’s sleep tips was also a real highlight and I hope our audience learnt as much as I did from his expert advice’.

The talk provided the attendees with lots of valuable takeaways on sleep and exercise, and on how a good mattress can really make the difference when it comes to peaceful rest.

“Amongst our centenary celebration plans, it was fantastic to host Zzzen by Sleepeezee and educate our guests on the importance of a good mattress” Steve Warren added “Thank you to Lina Nielsen, Jessica Ennis-Hill and James Wilson for partnering with us on such a brilliant event”

Find out more about us and our dreamy mattresses here.